Better Partnerships Build Better Buildings
John Lohan • November 27, 2025
Over time, companies can become involved selling so many diverse products across varying sectors. It makes sense; opportunities emerge, companies pivot and evolve, and sometimes management gets distracted.
Knowing your customers and what you’re best at is critical. Sticking to core competencies makes companies distinct and gives them advantage. For instance, when someone wants to buy a high-performance sports car, they typically look to a few brands and models made by companies with a reputation for producing these types of automobiles. For people looking for a family van that provides comfort and safety, they look at completely different vehicles made by other companies.
Not every organization can do everything. As much as they want, limited resources and expertise means it’s not possible. Specialization is crucial – it allows you not to just differentiate what you do, but also to focus on becoming the best at what you do.
In construction, it’s no different.
General contractors
understand the value of specialization. They know construction companies can’t do everything alone. So, trades, like electrical and plumbing, are contracted out to those firms that have proper licensing and specific expertise. Each project requires a different type of team depending on the individual needs of the project.
When clients want a commercial or industrial steel building, they want a specialist – a partner who knows that particular type of construction better than anyone else. Mass timber and brick and mortar construction vary greatly from pre-engineered metal systems. A
“jack of all trades” is not what clients need when installing a metal building that their business is going to rely on for decades.
Important Economic Questions to Answer
At Double Black Construction, we have a guy on our management team who took economics in university and always reminds us of three fundamental questions: what to produce, how to produce it and who gets what?
He insists most business issues can be solved by simply reflecting on the answers before looking at more complicated concepts, such as creating business value and gaining competitive edge. Our three answers always lead to one key result: specialization. We have a clear focus at Double Black Construction; we do one thing and one thing only. We are pre-engineered metal building erectors. It’s all we do and it receives 100% of our effort for continuous improvement. We never stop learning.
Our singular focus explains why we only hire the most talented, experienced skilled tradespeople who are well-versed with building solution systems from North America’s premier manufacturers. We’re constantly expanding our knowledge of these engineering systems, how they need to be built and which tools, technologies and techniques we need to employ to ensure the most accurate, precise and durable builds possible.
On each project, not only are we representing our company, but also the manufacturer who hired us for the client. Our business success relies on a satisfied customer and a manufacturer who can confidently stand by the quality of our completed work. As an authorized, preferred builder, our business is built, and can only exist, due to the trust of our manufacturing partners. They count on us to take their designs and turn them into reality. And so can clients.
Focused Activity Results in Better Construction Partnerships
So, when Paul (the marketing guy) brings up his three questions, each member of our team can confidently answer: we only do pre-engineered metal building construction; we commit our full resources (tools, technology and talent) into completing every structure to manufacturer’s exact specifications; and, that our success only comes if we’re helping our manufacturing partners grow their business. We receive a fair price for our time and effort and ensure we can take pride in completing quality projects on time and on budget every single time!
When you’re looking to build a commercial or industrial facility, reach out to our manufacturing partners
and specifically ask them to use Double Black Construction
as your erector of choice. You’ll receive industry-leading engineering and best made domestic manufacturing for your structure along with an installation team that will deliver a reliable, affordable, top-performing building that’s easy and low cost to maintain and will stand the test of generations.
When you have a metal buildings system to be installed, contact
Double Black Construction
by calling
(833) 322-2722 or emailing us at info@DoubleBlackConstruction.com. You're welcome to get a quote online.
About the author:
John Lohan
has over 20 years of experience designing, engineering and installing over 500 metal buildings for architects and clients across North America and the globe. He’s managed all aspects of steel building construction, including material logistics and managing local and foreign construction teams. John also has special expertise in concrete foundation and excavation. He can be contacted at Double Black Construction
by email at info@DoubleBlackConstruction.com
or on LinkedIn.
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